RE: [Alpacasite] Re: Getting More People into the Alpaca Industry --- How to say NO

Great discussion here,all---

For those who have decided NOT to sell to parties they deem inappropriate,
what do they say and how do they approach this?? I have not sold any
animals yet (YIKES), and would appreciate some ideas.

Thanks,

Jeannie Wells
Wellspring Suri Alpacas, LLC
<http://www.wellspringsurialpacas.com/>
http://www.WellspringSuriAlpacas.com
210-698-8018
Boerne, Texas
Also on AlpacaNation:
http://www.alpacanation.com/farmsandbreeders/03_viewfarm.asp?name=11752

What we see depends mainly on what we look for. --- John Lubbock

-----Original Message-----
From: Alpacasite@yahoogroups.com [mailto:Alpacasite@yahoogroups.com] On
Behalf Of Judith Korff/Ladysong Farm
Sent: Saturday, November 26, 2005 6:38 PM
To: Alpacasite@yahoogroups.com
Subject: Re: [Alpacasite] Re: Getting More People into the Alpaca Industry

Thanks, Jim -- I also enjoyed our conversation. For those of you who
weren't privy to that discussion (as in everybody else!), Jim was concerned
that my initiation of a dialogue on unsuitable sales was being specifically
critical of him and his program. That was not my intent, and I apologize if
it was taken that way. Since there are hundreds of readers on alpacasite, I
was concerned that Jim's posts might offer the impression to breeders who
are still formulating their marketing program that exceptionally affordable
start-up packages might help drive sales. While this may be so, those sales
ultimately might not be in the long-range interests of the buyers. When we
breeders focus our marketing in the industry start-up range, there exists
the prospect of innocently "seducing" unsuitable buyers into the industry
through unusually affordable packages, leading them to make decisions they
would not otherwise make -- particularly impulse shopping. Obviously,
careful screening of
start-up buyers would help to avoid that hazard, and that is something that
Jim is also concerned about. This is not to say that a marketing program
directed at this end of the industry is inappropriate, but that it has some
special hazards that anyone undertaking it should consider.

The educational/support component of marketing was another thing that I
(and others here) have mentioned being very concerned about with respect to
sales to newbies. However, in further discussion Jim's marketing program
with him, I learned that Jim's posts on alpacasite have really only covered
the "bare bones" of his program, and had not revealed (or if they did, I
missed it) the educational and support component, which he explained to me
in our talk. Again, I apologize if my comments were taken as critical of
Jim's marketing program. However, I believe it was important that some of
these potential hazards be noted and acknowledged.

Judith Korff
LadySong Farm
2473 Bunker Hill Rd.
P.O. Box 33
Steamburg, NY 14783
(716) 354-6355
A Holistic Management Farm
Conducting a Symphony of Quality, Value and Customer Care

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