Free Alpacas Newsletter- How to Profit from Alpaca Farming

Thursday, September 20, 2007

Re: [AlpacaTalk] marketing

hi all - sorry i haven't been present with the marketing news i promised -
my mother in law passed away from bone cancer and it has been an awful
time - i will be back on track maybe next week - til then, wendy,
DreamWeaver Alpacas (my only stress reliever at this point)

----- Original Message -----
From: "Flossie Carmichael" <flossie_rnc@hotmail.com>
To: <AlpacaTalk@yahoogroups.com>
Sent: Sunday, September 09, 2007 6:47 AM
Subject: Re: [AlpacaTalk] marketing

>I am also interested. Could you post it to the group so we all can benefit?
> Thanks so much. Flossie
>
>
> Flossie and Joe Carmichael
> GentleGrangeAlpacas
> Jamison,Pa.
> http://www.alpacanation.com/gentlegrange.asp
>
>
>
>
>
>>From: Amanda Poyner <amanda@bartonalpacas.co.uk>
>>Reply-To: AlpacaTalk@yahoogroups.com
>>To: AlpacaTalk@yahoogroups.com
>>Subject: Re: [AlpacaTalk] marketing
>>Date: Sun, 09 Sep 2007 14:24:48 +0100
>>
>>Dear Wendy,
>>
>>Even though I am over the pond, I would also be interested in what works
>>and what doesn't. Thank you for being so generous.
>>Best Wishes
>>Amanda
>>www.bartonalpacas.co.uk
>>Sharon or Jim Dear wrote:
>> >
>> > Yes we would be interested thanks.
>> >
>> > Wendy Edwards <wendy.edwards@shaw.ca <mailto:wendy.edwards%40shaw.ca>>
>> > wrote: hi - i'd like to get this discussion going, as marketing is a
>> > focus for all of us. We have found ourselves in the position where
>> > money is going out, all the time, but not much coming in - We've only
>> > been alpaca farmers for a year and i was told it takes three years to
>> > "make money", but in the meantime the bills are piling up.
>> >
>> > I ordered a farm marketing book that was mentioned on this website,
>> > and have found it to be extremely informative. We have just spent
>> > three days at a local Fall Fair . It is the first time i've ever done
>> > anything like this. I followed some of the suggestions in the book and
>> > our exhibit was outstandingly popular. We took one of our girls who is
>> > really cute and sociable and she was the hit of the "Old McDonalds
>> > Farm" - i am not a salesperson but i was able to put together an
>> > effective display that appealed to different market groups.
>> >
>> > To make a long story shorter, I think the key here is exposure - we
>> > gave out over 150 of our business cards, sold two of our males, and
>> > lots of our fiber. One woman even bought the big basket of rosemary i
>> > had brought as a decoration. I realized i am deep-down reluctant to
>> > part with our animals as i put heart and soul into looking after them,
>> > especially the crias. This attitude has not encouraged sales in the
>>past.
>> > We have had hoards of people ask if they can come over to see our farm
>> > and talk about alpacas - (now i have to rush around and clean up to
>> > make us presentable).
>> >
>> > I have volunteered to take over the management of "McDonalds Farm" for
>> > next years fair and i will make sure our alpacas have the nice big
>> > paddock. Both local news papers have asked if they can write an
>> > article on our alpaca farm, with pictures. Of course i said yes
>> >
>> > So many people were totally surprised to find out our farm is right
>> > here in the valley that i realized my previous advertising (or lack
>> > of) hasn't been very effective.
>> >
>> > I can share the ideas that worked best for our exhibit if anyone is
>> > interested.
>> > Wendy
>> > DreamWeaver Alpacas
>> >
>> > [Non-text portions of this message have been removed]
>> >
>> > Jim and Sharon Dear
>> > St. Lawrence County
>> > Potsdam, New York
>> > THE DEAR ALPACA FARM
>> > www.dearalpacafarm.com
>> >
>> > 315-268-1627
>> >
>> > ---------------------------------
>> > Luggage? GPS? Comic books?
>> > Check out fitting gifts for grads at Yahoo! Search.
>> >
>> > [Non-text portions of this message have been removed]
>> >
>> >
>>
>
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